Elevated activity in areas of the brain associated with attentional control just before events increases the probability that we will remember the event. This finding emerged from a new international study undertaken at the University of Haifa in cooperation with the Weizmann Institute and the Universities of Colombia, Cambridge, and Zurich. The study was led by Dr. Noga Cohen and was published in the journal Cerebral Cortex.

The Emotion Lab Web Site (New Window)

Listen to an interview (in Hebrew) with Dr. Cohen about this research (New Window)